Stores built to sell twice.
Catalogue architecture, checkout flow, payments, shipping and analytics — built for repeat purchase, not just the launch screenshot.
Overview
The catalogue is the interface.
Ecommerce projects are won or lost in two places: how quickly a buyer finds the right product, and how few obstacles stand between that decision and payment. Everything else is decoration.
We have built stores for pet care, fashion, sports nutrition, consumer electronics and motorcycle parts. Each had a different constraint — variants, fitment, ingredient transparency, spec comparison — and the product template had to answer it before the buyer thought to ask.
We build on Shopify, WooCommerce or a custom stack, depending on catalogue size, margin structure and how much operational control you need.
What we provide
Everything the build actually needs.
Catalogue & taxonomy design
Categories, collections and filters structured the way customers search, not how your ERP stores them.
Product template design
One template that carries every decision input — specification, variants, shipping, returns.
Checkout optimisation
Fewer fields, clearer progress, sensible defaults and mobile-first payment flow.
Payments & shipping
Razorpay, PayU, Stripe, Cashfree and courier/shipping rules configured and tested end to end.
Inventory & operations
Stock states, order flow and integrations with the tools your operations team already uses.
Analytics & CRO
Ecommerce tracking, funnel measurement and an ongoing list of tested improvements.
Key features
What you get shipped.
- Scalable collection and product templates
- Variant, bundle and cross-sell handling
- Search, filtering and sorting tuned to your catalogue
- Sticky mobile add-to-cart and simplified checkout
- Payment gateway and shipping integration
- Abandoned cart and marketing tool connections
- Unique metadata across collection and product pages
- Speed budget on image-heavy category pages
Technology stack
Tools we actually use.
Process
How the work runs.
Catalogue audit
Products, variants, margins and the way buyers currently search.
Platform decision
Shopify, WooCommerce or custom — chosen against scale and control needs.
Design
Storefront, collection and product templates, plus the checkout path.
Build & integrate
Payments, shipping, inventory, tax and analytics, tested with live test orders.
Launch & optimise
Go live, watch the funnel, then fix the step losing the most buyers.
Industries served
Sectors we know the constraints of.
Relevant work
Projects in this space.
Why EHUB
Why teams keep us on the project.
Built real stores
Fashion, nutrition, electronics, pet care and performance parts — each with different catalogue logic.
Operations-aware
We think about returns, stock and courier rules during design, not after your first busy week.
Speed on heavy pages
Image-dense category pages are where most stores lose mobile buyers. We budget for it.
Post-launch partnership
Most of our store clients stay on a maintenance and improvement plan.
FAQs
Frequently asked.
Shopify or WooCommerce or custom?
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Shopify suits most D2C brands that want speed to market and low operational overhead. WooCommerce suits content-heavy sites already on WordPress. Custom makes sense when your pricing, fitment or B2B logic cannot be expressed in either.
Can you migrate my existing store?
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Yes. We migrate products, customers, orders and content, and map old URLs to new ones so search rankings carry over.
Which payment gateways do you integrate?
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Razorpay, PayU, Cashfree, CCAvenue, Stripe, PayPal and Shopify Payments, plus COD flows where relevant.
Do you handle product photography?
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We do not shoot photography in-house, but we specify the shot list, formats and sizes your store needs and optimise everything you supply.
What does an ecommerce build cost?
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It depends on catalogue size and integrations. Our detailed breakdown is in the ecommerce website development cost guide.
Tell us what you sell.
Share your catalogue and current numbers and we will come back with a platform recommendation and a quote.
PARTNERS, PLATFORMS & PROFESSIONAL NETWORKS
